Compared with other services that will publish your output, rather than just to other podcasting platforms, Anchor isn’t that unusual. But – crucially – the rights they claim are very similar to those claimed by other platforms, such as YouTube.
To put it simply, if you use Anchor, it claims more rights over your content than other podcasting platforms do. Unfortunately, those who don’t like Anchor’s terms quite often, in my experience, go very over the top (or are not very well informed themselves, having picked up duff information from others). Hence the popularity of questions such as, ‘does Anchor own my podcast?’. That’s good and welcome, as the alternative would be no backups, and that’s never a good idea.Īnchor’s own terms of use do get podcasters going… and have some very vocal detractors. For example, they all claim the right to make copies of what you upload for backup purposes. Your rights: Anchor is fine, if unusualĪll podcasting platforms need some rights over what you upload to them. That can be a genuine win-win: podcasters get revenue without having to manage their advertising themselves, and Anchor makes a profit from being the middle person.Īnchor’s subsequent acquisition by Spotify also gives confidence that – as much as you can judge these things – it’s likely to be around for the long-haul. The podcasters get a cut of the advertising revenue and Anchor gets a cut. Anchor places advertising with those podcasters who wish to run adverts and who advertisers wish to advertise with. In the case of Anchor, I was happy to use it as there is a plausible business model that I’m comfortable with. Is there a hidden cost which might put you off the zero price tag? Social networks being free to use but making lots of money off your personal data are the highest-profile example of how free can come with significant non-monetary costs. If the service is free, will the provider be able to continue to support it, keep on top of security, add new features and deal with bugs? When a service is free, it’s always sensible to think about the business model that underpins the service being free to you. If you’re new to podcasting and so trying out something for the first time, being able to experiment without cost is certainly attractive. Along the way, I’ve repeatedly benefitted from advice freely profferred by other podcasters, so here in return is my answer to that frequently asked question, “should I use Anchor to host my podcast?” Cost: Anchor is freeįree sounds attractive, and was one of my reasons for initially choosing Anchor. I started off using Anchor to host my podcast Never Mind The Bar Charts, before a year and a half in moving over to Podbean.
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